Education
Uniquas
Turning search intent into a 5X organic lead engine for language education.
5X organic leads
0X
Organic leads
Page 1
For target course keywords
↓ CPL
Lower cost per enrolment
The Challenge
Uniquas offered specialised Dutch and German language courses but was invisible on search for high-intent queries. Nearly all enrolments came from paid ads, making growth expensive and fragile.
What We Did
Built a keyword map around course-, exam- and city-level intent to capture ready-to-enrol searchers.
Published authority content and optimised course pages to answer real learner questions end-to-end.
Strengthened technical foundations and internal linking so Google could crawl and rank the full catalogue.
SEOContent MarketingTechnical SEO
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