Home ServicesGOOGLE ADS + LANDING PAGES

Simplifix

A high-velocity lead machine for on-demand home appliance repair.

Generated over 5000+ leads in just 2 months for the home appliance repair and service company.

Client Partner

Simplifix

Industry Focus

Home Services

Core Deliverable

GOOGLE ADS + LANDING PAGES

Primary Outcome

5000+ LEADS IN 2 MONTHS

Empirical Results

Measurable Business Impact

Hard conversion and pipeline numbers generated through performance architecture.

METRIC 010+

Leads in 2 months

METRIC 02↓ CPL

Cost per lead reduced

METRIC 03High

Call-to-book rate

Verified commercial performance & direct analytics attribution
01 / The Obstacle

The Commercial Challenge

Simplifix needed a steady, high-volume flow of local service requests fast — without blowing up cost per lead in a competitive repair market.

Without addressing this fundamental friction, marketing investment was leaking value at the top and bottom of the funnel, limiting scalable revenue growth.

Capabilities & Channels Deployed
Google AdsLanding PagesCRO
02 / The Architecture

How Jinconnect Engineered The Solution

01

Lever 01: Strategic Execution

Launched tightly-targeted Google Search campaigns around 'near me' and appliance-specific intent.

02

Lever 02: Strategic Execution

Built mobile-first landing pages with click-to-call and instant booking to convert urgency.

03

Lever 03: Strategic Execution

Ran continuous A/B tests on ad copy and bids to drive cost per lead down as volume scaled.

The Compounding Advantage

By aligning high-intent digital architecture with conversion engineering, Simplifix built an owned asset that continues to scale customer acquisition profitably month after month.

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